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In today's modern age of texting and emails, it may seem crazy to do something as "archaic" as sending company holiday cards--in the mail no less! The truth is, it's the seemingly "small" personal touches that evoke highly positive emotions on the part of clients and customers who are on the receiving end. A recent article in Forbes attests to the important role emotions play in our business decisions, even if we try not to let them. So, if your business is looking to build trust, reliability, and familiarity with others, sending personalized holiday cards is a great method. If you're still not...

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When it comes to brand recognition, nothing is quite as effective as a memorable logo. From shoes to electronics and many of your favourite foods, lots of household brands have some of the most famous logos in history. Let's take a closer look at some of the companies who have created incredible logos that are easy to recognize, making them a famous household name. Nike When it comes to brand recognition, Nike has one of the most famous logos of all time. You don't have to be a professional basketball player to easily recognize the famous "swoosh." This simple yet...

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You’ve started up a new business. Now comes the time for you to get the word around about your products and services. You can come up with an email list and post things to social media but those aren’t going to be as effective as going old school. We’re talking about business cards. You can make a bunch to them for not a lot of money which makes them the perfect thing to use for you to get your name out there and make a good first impression with potential clients. Don’t believe us? Here are a few good reasons...

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You’ve got your business up and running enough to where you feel like it’s time to start promoting it with business cards. You design a few and order some bundles for an upcoming trade show. Throughout the night, you see more and more of them going in the garbage than in people’s wallets. It’s safe to say that you bombed this company outing. This problem can be fixed though. All you have to do is change up your card.  To help you make the most out of your business cards and leave a lasting impression on potential customers, check out...

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In the corporate world, business cards will always matter. Although you have to start with the right design, how you finish it will also make a huge difference in how well your cards are received. To help you decide what printing finish to use for your business cards, we put together this guide that goes over some of the advantages and disadvantages of some of the most popular types of printing finishes. Keep reading to learn more about the types of finishes we offer. Matte Finish If you need a business card that you can write on, the matte finish...

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