Cool Business Cards: 10 Creative Business Card Design Trends for 2020

Cool Business Cards: 10 Creative Business Card Design Trends for 2020

How many business cards have you kept?

A study found that 80 percent of business cards are thrown away within a week!

In order to prevent this, you must create cool business cards. Your business card is like a ticket to clients in the world of business. This means that you have to come up with creative ways to make it memorable so that it will stand out and not end up in the garbage.

People often receive many business cards and yours needs to be different in order for them to keep it. You may be wondering, how to make your business cards stand out, especially if you have never used them before.

Read on because you are about to find out how you can go about making your business cards look great in 2020!

1. Make them Strong

Businesses are now moving away from using flimsy paper to make business cards. While it may be cheaper to print business cards on paper that is lightweight it makes them seem less valuable.

There is a psychological value behind using thick card-stock paper and this is what makes it a rapidly growing trend. The more sturdy and expensive-looking the card is, the more it will be valued and the less likely it will be to end up in the trash.

2. Minimalism is Everywhere

The less you have on a business card these days the better. Stick to one image, the name of your business and a contact number. That is all you need.

You may want to include an email or a social media page to make yourself more memorable. You can do that as long as it does not clutter the card. Often clutter begins when images are too large, so choose your image wisely.

You may be thinking that you cannot leave out your address or business slogan. However, these tend to overcrowd the card and you do not want people having to sift through all of this information to see your contact.

In the age of the smartphones, once potential clients or customers know your phone number, email, and social media page, if they really want your services they will contact you and then you can give them your address.

You should also make sure your address is on your social media pages where possible, this will ensure that when potential clients visit your page they will have that information readily available.

3. Make Your Design Interactive

A great idea that is sure to be a hit is to make your design interactive. An example of this is if you have a travel agency you could make business cards in the shape of airplanes. If you run a bakery you could make the cards in the shape of a donut or a pie.

Your customers are likely to keep it on their desk or somewhere safe because of the uniqueness of the design. 

4. Change the Shape

This trend is right in line with designing interactive business cards. The shape of traditional business cards has long been rectangular. However, there is a trend towards making cards square or portrait shape. 

You can also choose to make your business cards in irregular shapes as well. This will ensure that they stand out and this is what is paramount as you try not to be in the percentage of cards that get thrown away.

5. Give them Something to Feel

A textured business card is another trend that is on the rise. It is a unique way to add a touch of the extraordinary to what would otherwise be an ordinary card.

Texture has the potential to make your cards look elegant or cutting edge depending on the type of texture you choose. Of course, the type of texture you choose should be directly related to the image that you want to project over your brand.

6. Painted Edges are Interesting

Another trend that you may want to hop onto is that of painting the edges of your business cards. Painted edges will make your cards stand out in a sea of business cards. 

Think about it, most businesses use rectangular shaped cards with white-edges. In order to be one step ahead of them, all it may take is a pop of colour.

7. Put Your Brand in the Forefront

A cool idea that can make your business cards gain attention is to use your brand logo as the background of your business card. This means you can keep your brand center stage while giving people the means to contact you if they need to.

It is a great way to include a graphic design on the card without having it overpower your design. You get the best of both worlds with this approach because your brand will still be prominent but you will have more space to write your contact information.

8. Print Something on the Back

It's all about being memorable and one of the ways to be memorable is to have something printed on the back of your card. Print the same information on the front and the back or get creative and use catchy sayings or slogans.

People remember words that make them smile or laugh and what you are trying to do is produce an emotional reaction. Once you have gotten an emotional reaction you have a connection. When people feel connected you have won yourself a customer who will recommend you to others.

A Final Look at How to Create Cool Business Cards

Creating cool business cards will get your business noticed and help you to secure customers. In order to make your business cards relevant, you must be on top of the many trends that are out there. Once you have figured out which ones will work for you then you are well on your way to keeping your business cards out of the trash can.

If you would like more tips on how to take your business to the next level, please contact us, we will be happy to help you.

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